The Apple Way

by Jeffrey L. Cruikshank

Publisher: McGraw-Hill

Written in English
Cover of: The Apple Way | Jeffrey L. Cruikshank
Published: Pages: 224 Downloads: 342
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  • Business & Management,
  • Industrial management,
  • Computer industry,
  • Business & Economics,
  • Business / Economics / Finance,
  • Business/Economics,
  • United States,
  • Leadership,
  • Corporate & Business History - Strategies,
  • Management - General,
  • Business & Economics / Management,
  • Corporate culture
The Physical Object
Number of Pages224
ID Numbers
Open LibraryOL9257312M
ISBN 100072262338
ISBN 109780072262339

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The Apple Way by Jeffrey L. Cruikshank Download PDF EPUB FB2

The Apple Way reveals the secrets and management principles that keep Apple ahead of the curve--including innovative product development, cutting-edge marketing strategies, sleek design and packaging, and a high-performance corporate culture.

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